Bibliographic description:
Zahartovskyi Marko. Optimization of the product concept for the videogame market by applying econometric modelling. Bachelor Thesis. Ukrainian Catholic University, Faculty of Applied Sciences, Department of Computer Sciences. Lviv 2022, 31 p.
Abstract:
The video game industry is a mix of technologies and art. This is a rapidly evolving
market which captures the look of many dreamers. They are not marketing specialists or experts in statistics. They have only their vision to guide them. Because of
this, it is tough to find the right product concept for this market and entering this
industry brings many risks. This thesis is created to help independent game developers find an alternative to their "gut assumption" in a data-driven approach using
econometric modelling tools.
