Audience proﬁle construction for local businesses marketing campaigns

dc.contributor.author	Ovchynnikov, Kostiantyn
dc.date.accessioned	2020-01-29T12:28:08Z
dc.date.available	2020-01-29T12:28:08Z
dc.date.issued	2020
dc.identifier.citation	Ovchynnikov, Kostiantyn. Audience proﬁle construction for local businesses marketing campaigns : Master Thesis : manuscript rights / Kostiantyn Ovchynnikov ; Supervisor Dr. Max Sklar ; Ukrainian Catholic University, Department of Computer Sciences. – Lviv : [s.n.], 2020. – 37 p. : ill.	uk
dc.identifier.uri	http://er.ucu.edu.ua/handle/1/1916
dc.language.iso	en	uk
dc.subject	Evaluation metrics for clustering	uk
dc.subject	DBScan	uk
dc.subject	K-Means	uk
dc.title	Audience proﬁle construction for local businesses marketing campaigns	uk
dc.type	Preprint	uk
dc.status	Публікується вперше	uk
dc.description.abstracten	This work addresses the problem of automatic target user proﬁle construction. We introduce the methodology and framework for small business owners, which has a food business, to create demographics portrait of the customer through competitors detection and text processing.	uk